8.23.2008

The World was Watching…

… BMX racing at the 2008 Summer Olympics. Let's hope no one blinked. If you did, you missed the 90 seconds of tape-delayed coverage NBC tucked between women's platform diving and men's beach volleyball just before midnight, August 21. American BMX phenom Mike Day took silver behind Maris Strombergs from Latvia. Will this race and these names live forever in the sport's history? Don't ask Bob Costas—he acknowledged his ignorance of the sport and scoffed at its relevance right before cutting to a word from the Games' sponsors.

If Olympic BMX racing makes the cut in 2012, Bob Costas needs to watch this.

And this:


Congratulations, Mike.
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